Introduction Of the Frappessa
Since 1990, Frappessa was established in Singapore. Thanks to a mature and a long experience due to the purchases of quality coffee beans，raw ingredients，and professional coffee equipments worldwide，the company has also developed a managing international coffee franchising which now has became its own core business. The factory in Malaysia manufactures various types of coffee powder and concoction mixture powders.
To approach the Chinese market, during the 2000 year the company established Frappessa Hong Kong Co., Ltd focusing on franchising based on the "Italian coffee shop style" in Hong Kong. In the meanwhile in Guangzhou city, Frappessa Trading Co Ltd, Frappessa Franchise Co. Ltd and China's coffee trading website (coffeeb2b.com) were also established. Frappessa quickly gained popularity through the industry gaining a strong support from many clients thanks to its professional and innovative coffee brewing techniques, combined with a modern management style and professional operation models. In 2005, it established the Guangzhou Coffee Industry Association in order to boost the coffee industry and promote the coffee culture in China.
After entering the Chinese market, Frappessa briefly has opened several franchised cafes and specialized equipment stores all over South China, North China, East China, Canton province etc. Frappessa is not only a supplier of coffee mixes, coffee beans and equipment to over 2000 cafes and coffee trading companies in China but also has successfully been consultant to several big-scaled coffee culture exhibition fairs, coffee festivals, coffee carnivals and coffee barista events. Its coffee salon website – one of the most professional in China – has promoted coffee culture and provided a platform for coffee lovers to exchange ideas. The site records daily 2500 hits, thanks to all the efforts of its staff and its supporters. Apart from China, Frappessa is also developing café franchises in other countries like Vietnam, Indonesia, etc.
In 2007, in order to fulfill the constant development of the coffee's industry in China, the Frappessa Group has invested over 100 million yuan to build the International Coffee Trade Center (ICTC) in the city of Guangzhou ,the first professional coffee trading center in Asia. The total area of ICTC is about 30,000m2, and boasts a coffee culture plaza, a professional barista training school, a large exhibition hall and a commercial hotel. The main building is the Coffee Trade Center with 280 booths 40~100m2 each, the affiliated building is a commercial hotel with 130 guest rooms, well-equipped with various facilities and there are also two large car parks of 10,000m2 and 2,500m2 each one .The ICTC's aim is to provide a permanent platform for trading, wholesale, warehouse, office, training and management services for all kinds of the international coffee's industries. The ICTC is the biggest international coffee trading center in China.
